Fifth & Ninth Influencer Campaign
In 2019, I led a series of photoshoots in collaboration with phone case and lifestyle brand, Fifth and Ninth. We met up with many of their social media influencers and campus ambassadors to create content for social media marketing and the brand’s e-commerce website.
With their target audience being college-aged women, we wanted to show the phone cases being used in every day ways, but highlight the cases being an accessory rather than just a protective measure. We showed the girls in natural ways, like taking a selfie with their friends, or walking downtown, phone in hand.
